How to Get Great Leads to Your Online Business Opportunities Website by Writing Quality Articles

One of the best methods available for getting quality leads to your online business website for the least expense is by using articles pretty much like the one you are reading right now, that will attract possibly thousands of top quality leads to your website every single month and it makes no difference what type of online business you operate.

What we are talking about here is article marketing. The way to do this is by writing reasonably short articles that are on topics of interest to others in the same business niche as you. These are people who in all likelihood could become your customers.

After you have written an article, you have the choice of publishing it either on your own website or blog or on any of the hundreds of article directories available on the internet.

Article directories are usually free of charge when you publish an article there and you have the benefit of being allowed to include some information about yourself or your business opportunity with an URL link back to your website, in the resource box at the bottom of the article.

This little link is what will drive traffic to your website. You also do not need to limit yourself to only publishing your article in one directory, in fact the more directories you are able to publish in the more leads you are likely to get. These directories are trawled by thousands of online business owners who are in search of content that they can republish on their own websites.

When they use these articles they are obliged to include the resource box at the foot of the article, and if your article is well written and of interest it will possibly finish up on thousands of websites across the internet, bringing you many more leads.

Can you imagine the amount of targeted traffic your website will gain with this means of free advertising, and a further benefit will be that as people read your article and click on the link to your website, not only is this generating traffic but it will cause your website to become more prominent on search engines such as Google where people are searching information and are using terms related to the keywords in your article.

This again will lead to even more targeted traffic arriving at your website and none of this is going to cost you any money. Although article marketing is not a quick fix as far as driving traffic to your online business website is concerned it will over time build slowly and consistently and you can continue to do it for very little or no cost at all.

If you compare this to marketing by using (PPC) Pay per Click where advertising can finish up costing you a fortune and the minute you stop paying the advertising stops as well, then article marketing is a winning situation as articles that you publish today will still be around for years to come and continue to bring business to your website.

These are the basic points of article marketing and although there are some skills that one needs to learn, it is well worth the time and effort required as the benefits to your online business opportunities and the traffic and sales you will make will far outweigh the initial investment in learning how to use and write articles as a method of advertising your business for free.