Network Marketing or MLM is different from what most people think. Most people think they have to sell the company products or service to succeed. Actually your job has nothing to do with that. You do not have to sell any of the products to succeed.
All that matters as far as the company is concerned is that whatever it offers has real value to the consumer and most network marketing companies products do. If you are in network marketing your business is MARKETING.
You could have a tractor trailer load of product in your driveway and you wouldn't make a penny off of it unless you knew how to market the product. The real money is in selling a marketing system to distributors and then allowing the system to sell the company's products.
If you have a system that works, you teach it to your down line or team members and help them get it working for them and the more people you help the more successful you will be. That is the formula for success the industry leaders use.
Do you think McDonalds makes any money? Their concept is the same. The products are average but the marketing and delivering systems are awesome. People don't eat there because the food is wonderful. They eat there because it is fast, cheap, and predictable.
The founder, Ray Kroc, put together tools and instructions and even though he uses an average burger his SYSTEM has allowed him to sell billions of burgers.
So basically, a system is a collection of tools and instructions. Your job as a network marketer is to market your system to distributors that retail the products. You do this by learning a system that works and teaching it to your downline.
When you teach what has worked for you to others, they become leaders that teach the same to people they sign up. Leaders are the REAL product and what this business is really about. Your success depends on how many people you can help to become leaders.
You can speed your success along if you have a great product and use an awesome system but you will have to become a leader and leaders will succeed no matter what. Learn valuable skills and methods that work and teach them to others and you are a leader that will succeed no matter what.
Everyone has their chances and makes their own choices and anyone can follow the rest of the herd into mediocrity or work to become a leader. I think it is your duty to make the most out of your life and if that means leaving your comfort zone to learn how to do that it is your responsibility to your family to do it.
Life is a gift and it is your duty to get all you can out of your short time here. If you help others become leaders you will not only be living up to your potential but you will be setting off a chain reaction that will affect countless others in the world.
What better way to live your life than to give the gift of leadership to countless others that can spread it around? That is the power every one of us has and when you think about it that way it is exhilarating.
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