The Internet has evolved into a melting pot of various types of business activities, no longer the exclusive domain of e-commerce sites and business-to-business portals. The convenience, speed and absence of geographical limitations promote new ways of doing business such as small business internet consulting.
Anyone can consult from home (or anywhere they want!) -- and on a shoestring budget. Stay at home moms, offline professionals, retirees, and the unemployed looking for regular sources of income make good consultants as most of them will have already acquired valuable skills that can be drawn upon.
The following tips will help you start your small business internet consulting venture:
Draw a list of possible clients
A good place to start marketing your services is in your network. Take out your mobile phonebook, email address book, view your social networks and start listing down names of people who may need your services or who may know someone they can refer. Start sending out brief announcements of your consulting business to them and call on people to follow up referrals or proposals. Create sales offers
Keep your sales letter simple and end it with an offer that your prospects simply can't refuse. You need not be a good copywriter to craft a moving offer letter if you can find simple copywriting systems to teach you how. A proven technique that produces incredible sales fast is to define and narrow down your target market and direct your call to action to them.
Adopt a system for generating leads
Finding new clients should be an ongoing activity for your business even when you already have a good number of clients. Generating leads continuously can take care of gaps filled by client attrition or boosts overall income with minimum effort. There are systems developed by experts in lead generation which you can learn to do for your business.
Maintain your mindset
Most people start a small business internet consulting company with a passion that burns out quickly after monotony has set in and when they start to take the recurring consulting income for granted.
A genuine desire to help others keeps you motivated to constantly improve your service to clients, without which you may lose touch with them. Remember that in any recurring sales business, it is cheaper to maintain current accounts than to create new ones.
Take the time to setup your business correctly from the start and it will reward you with a dream lifestyle for many years to come.
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