Doing the right thing can sometimes be a tough decision to make in today's challenging financial times. Choosing the "green" alternative when you are faced with financial constraints can at times present a dilemma. For many businesses, the only solution is to find an eco-friendly practice that is also cost efficient.
Companies can reduce their carbon imprint in a number of ways, whether it's by using less electricity or reducing waste. Green technology solutions offer numerous opportunities, but IT professionals face notable challenges when evaluating options. Many technology vendors claim to be green, but it can be difficult to determine which solutions are actually eco-friendly and which are primarily marketing spin. The biggest obstacle to implementation, though, is justifying the green initiative to management. Now more than ever, IT teams must demonstrate that the chosen solution will deliver corporate savings and ROI in addition to environmental benefits.
Also known as cloud computing, the SaaS model has been rapidly growing in popularity over the last few years. Now a proven technology, SaaS is used by companies in order to receive expert services in a specified business area, such as email or web security. Business benefits include reduced operational costs, simplified management and improved productivity—and the environmental benefits are just as substantial.
Hardware and software are two of the main contributors to toxic garbage and e-waste. The SaaS option reduces the need for businesses to purchase and replace these items. Energy is conserved through the power of multi-tenancy. For example, instead of ten separate businesses running ten separate web filtering boxes, SaaS runs one dedicated web filtering box and remotely connects all the sites to it. Using this option, each business will receive the benefits of web filtering however, it will be in a much more cost effective and efficient manner.
Some reports have shown that by businesses using SaaS applications, they have had a 20 to 1 savings in energy use compared to running the same application on premise. At an average of 450 watts per server, multiplied by tens of thousands of servers, massive amounts of electricity and money are conserved. The benefits will not end there. Along with lower energy costs and reduced e-waste, SaaS greatly conserves IT resources by streamlining management of every company computer through one centralized console. Specialized services are provided in the cloud through a low monthly subscription. The end result is a fully sustainable approach that simplifies future planning and cost predictions.
The cloud model is most likely to continue in popularity as businesses around the world search for ways to balance financial needs with eco-friendly practices. Businesses are able to have a sustainable solution that will lead everyone into a future that is green through SaaS.
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